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An Analysis Into Social Networking Websites (2008)


Ref: ict0033

In the everyday employment of computer mediated technology, it is apparent of the phenomenal growth and development of online social networking sites (SNS). Such mechanisms exhibit the capability to establish and readily maintain friendship networks online. Popular examples include MySpace, Facebook, Bebo and Hi5 where primarily; functionality includes a publishable personal profile, a repository for sharing information and the ability to provide social connectivity between its users. There has been an increase of concern with the use of SNS and the impact it has on the social world, theories have suggested that such online mechanisms do not facilitate the formation and support of complex relationships and they appear to reduce social well being. However on the hand contrasting theories have supported the use of SNS and the ability to connect users to formulate a close knit network promoting greater turn over in useful information. In order to understand the impact of Facebook towards online social behaviour the following research questions have been formulated driving the investigation of this project:
  1. Does Facebook facilitate the formation and support of close intense social relationships?
  2. Is Facebook used for friendship maintenance for less close/ weaker social ties?
  3. Can we manage more relationships online with the use of Facebook?
  4. Does interaction on Facebook represent intimate communication fundamental to close relationships?
  5. Do SNS substitute or supplement current methods of communication
The investigation concludes Facebook is not tailored for the intimate communication fundamental for close intimate relationships, instead it proves to provide mechanisms for friendship maintenance.
  • 10,000 words - 55 pages in length
  • Excellent use of literature
  • Well written throughout
  • Good in depth analysis
  • Includes questionnaire
  • Ideal for computing students

1: Introduction

2: Background and Literature Survey
Relationship and Social Networks
Fundamental Hypothesis - Social Brain Theory
E-Communities
The Internet ¨Paradox¨
Contemporary Literature (SNS)

3: Methods
Questionnaires
Interviews
Personal Ego-Network Analysis
Facebook Content Analysis

4: Results
Questionnaire Results
Interview Results
Discussion and Summary
Personal Ego-Network Analysis
Content Analysis Results
Discussion and Summary

5: Conclusion
Achievements
Reflection of Study
Limitations
Future Development

References

Appendices


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